Toby Bates

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Communications leader in Crisis, Transactions & High Stakes Situations

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Senior communications professional with extensive experience operating inside FTSE and global listed companies during crisis, M&A, and capital markets events.

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I work directly with executive teams, boards, and investors when communications becomes a value-critical function, typically during periods of scrutiny, transition, or strategic change.

My focus is on stabilising narrative control, protecting valuation, and aligning stakeholders in high-pressure environments where outcomes are commercially and time-sensitive.

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Experience:
Crisis and reputational events
Unsolicited takeover situations
Cross-border M&A and integration
Investor narrative resets
Capital markets and fundraising activity

 

How I Work
Embedded into leadership teams
Rapid deployment into live situations
Direct accountability for communications outcomes
Close alignment with CEO, CFO, Chair, Head of Corporate Affairs and IR

 

Selected Experience

Marks & Spencer | Currys | Shell & BG Group | Aston Martin | 3i Group

 

Senior adviser across FTSE and global listed companies spanning retail, energy, luxury automotive, and investment sectors.

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Available for rapid deployment into live crisis, transaction, or investor situations.

Trusted adviser to CEOs and executive teams on high-stakes corporate situations.

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